If I am to be a "brand" should I not be a "brand" worth believing in?

It's easy to try to fit a persona with all the keywords intact. It's a
bit more difficult when that persona doesn't exactly fit. So, I am
going to stop trying to fit into a mold. After all, I'm not pretty
enough to start posting naked pictures, so you're either going to like
me for for being me or you're not going to like me.

I think that it's probably best we get that out of the way now.